Business

Digital Marketing Consultants: Why Do We Need Them?

If you google “average number of times a person checks their phone in a day”, you will get answers ranging from 90-150 times a day! And when not on the phone, people get busy browsing the internet on laptop, playing online games, watching something on OTT platforms etc.

This makes it pretty evident how important it is nowadays to have some kind of an online presence. Long story short, you need to have an online presence if you want your business to grow, and this is where the role of digital marketing becomes so important!

As a business owner, you yourself can indulge into digital marketing to promote your business, but the problem lies in the fact that digital marketing is a very dynamic process and the trends keep changing every now and then. So, in order to keep up with the changing trends and strategies, you will end up spending more time than required focussing on digital marketing, and that too, without the surety of having an edge over your competitors who might be a step ahead of you. 

Is this a reason to get worried? Absolutely not! For, now you have dedicated professionals who take care of digital marketing for your firm like PPC Agency Blurn, Sydney who can enhance your online presence and strategy by doing the following for you:

1. Effective digital marketing strategy development:

They will conduct a thorough analysis of your business which will provide you with a great insight on how to run your business with maximum efficiency with the help of proper digital marketing, and will enable you to evaluate your position in the competitive market.

They will help you in carrying out audience research, which will help you in identifying the target audience and figure out the possible ways to reach out to them, including their preferred marketing channels.

With the help of all this information, can develop best suited strategies, target the right platforms, and lay down the exact actions to be taken to help your business grow.

2. Develop Strategy for Higher Sales

You can also increase your sales and generate more leads with the help of an advertising strategy developed by the digital marketing consultant. Paid ads drive traffic towards your business and increase your sales many folds. If you take the example of Google ads, then you can generate almost twice the revenue on what you will spend on Google ads. 

Digital marketing consultants can determine the best advertising channel in terms of ROI ,i.e., Google ads, paid social media ads (Facebook ads etc.), Video ads (Youtube etc.) or other placements, keeping in mind factors like audience segmentation, keywords, duration and budget. 

3. Track the Key Performance Indicators

Once you get an idea of your marketing goals, it is important to ensure that you are making progress towards those goals.

Digital Marketing Consultants at Blurn will guide you to track and focus on the right key performance indicators according to your specific aim and strategies.

They’ll help you create a system by which you can measure and report on the performance of your projects and direct you to the right analytics tools and software.

This will help you to track your growth effectively and make the necessary changes as and when necessary. 

4. Introduce Innovation

A huge benefit of working with a digital marketing consultant is that they have a fresh, unbiased perspective on your strategy.

Being experts in the field of digital marketing, they will introduce a lot of innovative ideas to give you an edge over the competitors.

For example,

  • Chatbots
  • Video Marketing
  • Conversational Marketing

Digitaal marketing consultants could be of phenomenal help in enabling you to gain a competitive edge by doing something as unique as the above examples.

5. Drive Growth on Multiple Channels

Digital Marketing Consultants at Blurn comprises a team of professionals who are experienced in a range of platforms and marketing activities from SEO to email/SMS marketing to social media. 

Let’s get a quick overview of what you can expect and what are the services at your disposal when you opt for BLURN. 

Their company is undoubtedly a one-stop solution for all your digital marketing needs. They cater to the marketing needs of a diverse clientele across various sectors in various industries. 

They religiously follow a stringent process driven work culture and are always determined to treat the concerns and issues of their customers as an opportunity to serve them better. This enables them to become more and more skilled and equipped to handle more challenging and complex projects in future and truly sets them apart!

Here’s an overview of the services provided by them: 

  • Digital Marketing Consultation
  • Search Engine Optimisation (SEO)
  • Web Design
  • Paid Search (SEM/PPC)
  • Social Media Marketing
  • Programmatic RTB Display Marketing
  • Direct Display Marketing
  • Video Marketing
  • SMS & Email Marketing
  • Marketing Automation and CRM
  • Remarketing
  • Creative Design

You can check out their website http://www.blurn.com/au for more information on the above mentioned services. They have a well proven track record in providing extremely satisfying services in all the above mentioned verticals which keeps their ever increasing customer base pretty happy!

They can be hired for any particular service, or a combination of services, or all of the mentioned services. This entirely depends on your requirement as a customer and they will deliver the services to you accordingly. 

From the very beginning, they have worked with an aim of combining the best of digital technology with innovative marketing techniques, and have always kept the best interests of their clients as priority. This has enabled them to emerge as one of the better established Digital Marketing Consultants in Australia.

Their key deliverables include following:

  • They ensure that the different aspects of digital marketing function in symphony and not in isolation, which leads to a satisfying end result.
  • They will deliver to you services which will not only be of the latest technology but will also cater to all your requirements.
  • They will provide quality service on the administrative and restructuring front through strategic consultation and creation of breakthrough solutions.
  • You can be rest assured of getting all your digital marketing solutions with latest innovations.

With an immaculate track record and their ability to precisely deliver what the client asks for,

Blurn is surely a one stop solution for all your digital marketing needs and is absolutely worth giving a shot! 

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